Your bite-sized update on the best PR opinion, interviews, events and insights featured on Gorkana News this week.
Insight: Three benefits to independent working in PR
The growth of independent working in PR – as consultants, freelancers and remote workers – looks to change the industry as it has done in many sectors. Nina Sawetz, founder and MD at future PR, and Lucy Werner, director at The Wern, discuss the benefits.
60 Seconds with Milk & Honey PR’s Kirsty Leighton
Kirsty Leighton, former Hudson Sandler MD and the founder of Milk & Honey PR, talks to Gorkana about her experiences as a team leader and the challenges and rewards of setting-up her own agency.
60 Seconds with CIPR’s Jason MacKenzie
Gorkana caught up with Jason MacKenzie, the president of the CIPR, to find out about his goals for the association, his career highlight to date and the advice he’d give to PR professionals starting out.