Features

Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News this week: Opinion: What corporate brands should learn from Trump’s victory in a [...]

With ‘post-truth’ announced this week as word of the year by Oxford Dictionaries, Howard Bowden, media trainer and co-founder of Generation, looks at the rise and [...]

Back in July, Lord Sugar’s former publicist, David Fraser, said Trump’s campaign for the US presidency was arguably one of the greatest PR campaigns in recent [...]

Lee Bassin, senior producer at TVC Group, has downed his broadcasting PR tools for five months to tackle the most challenging of roles and take on full-time care of his two [...]

Your bitesize update on the best PR opinion, interviews, events and insights on Gorkana News this week: Event: Media Briefing with The Economist and The Economist Films At an [...]

Content is content, right? Not according to research by the Branded Content Marketing Association (BCMA). You need to understand the difference if you are to make the most of [...]

Jenny Tsai, founder and CEO at influencer marketing platform Wearisma, and a former director at magazine publisher Hearst, says the recent US-based “Vogue vs. bloggers [...]

Your bitesize update on the best PR opinion, events and insights on Gorkana News this week: Opinion: How to replace ‘hurry sickness’ with creative success Chris Lewis’ new [...]

Oskar Yasar, managing partner of Broome Yasar Partnership, explains why communications skills are so highly valued among today’s corporate leaders following the [...]

Dee Cayhill, director of Cayhill Partners, explains how communications directors can secure non-executive director (NED) and other leadership roles and why doing so matters. [...]

Ruth Wheatley, account director at firstlight PR, tells us how opportunities in PR have been created by the need for expertise in highly regulated and specialist sectors like [...]

Gay Collins, one of the three founding partners of Montfort Communications, on what she loves about her job, her advice for people looking to get into financial PR and [...]

Warren Johnson, founder of W Communications, says the launch of digital agency fortysix last week at Ad Week Europe has reinvigorated the diversity debate and offered a [...]

Tom Blackwell, CEO at EM, on why there is no such thing as a ‘dull mandate’ in Russia, his admiration for Alibaba’s Jack Ma and the challenge of finding the [...]

Jonathan Jordan, Founder and Senior Partner at corporate affairs advisory firm Sermelo, says the high profile revelations and the ensuing media frenzy surrounding ‘The [...]

Agency or in-house? This is a common fork in the road for careers in communications and Sarah Leembruggen, MD and owner of PR recruitment specialist and executive search [...]