Montfort Communications, the financial and strategic PR agency, has appointed TLG founder and former FTI Consulting senior MD Malcolm Gooderham to lead its new corporate and political relations offer.
Alongside Montfort co-founders Nick Miles, Hugh Morrison and Gay Collins, Gooderham will deliver corporate affairs counsel and campaigns, complementing the company’s existing financial and strategic offer.
Monfort’s corporate and political relations service will focus on three areas: policy and regulatory campaigns, special counsel and reputation management.
Gooderham launched TLG in 2008 to deliver political campaigns to win advocates and policy debates for large quoted firms in the UK, India and the USA. In 2013, FTI and TLG agreed the terms of a deal and merged in 2014, with Gooderham becoming senior managing director in the London office, with responsibility for setting-up a corporate reputation offering.
Prior to TLG, Gooderham was deputy MD at Weber Shandwick and was a former press secretary for Michael Portillo.
Nick Miles, Montfort co-founder, said: “Malcolm’s arrival gives the firm a valuable additional dimension to meet client demand across corporate and public affairs issues. As a political adviser and consultant he has advised very senior figures on strategy, policy and media matters. He is a highly respected consultant.”
Gooderham added: “My vision is to grow Montfort into the ‘go to’ consultancy for insight and advice about expanding, leveraging and protecting personal and corporate levels of political capital – complementing the strategic and financial communications expertise available at the firm.”
He takes up his new role after Easter.