Comms agency Farrer Kane has been appointed by London residential property developer SAS Investments (SAS) to lead on UK-based media relations activity for the company and its sister consumer design brand, Jamm Living.
SAS specialises in sourcing opportunities with development and planning potential and creating boutique contemporary homes in sought-after locations in London and the Southeast.
Its latest project to come to market is Pinnacle N10, which involved the redevelopment of a redundant former pub, night club and car park at the top of Muswell Hill in north London, offering the first new build homes in the town centre for more than 60 years.
Tim Jackson, co-founder and commercial director of SAS Investments, said: “This is the first time we have engaged a communications agency and it is a sign of our growth and the potential we see in the development market. Farrer Kane’s breadth of expertise and contacts at both the national and property trade media levels meant that they were a natural fit as partners for us.”
Alex Kane, director at Farrer Kane, added: “SAS and Jamm have an enviable track record within the London market. This is a great opportunity for us help develop their profile in the marketplace and allow them to stand out in this competitive area.”