Your bitesize update on the latest account wins featured on Gorkana this week:
Motorcycle manufacturer Triumph Motorcycles has handed a UK PR and social brief to automotive and sports brand specialist Performance Communications following a competitive pitch.
The agency has been briefed to support the Hinckley-based British motorcycle manufacturer as it looks to grow its brand position both within and outside of the traditional two-wheeled communities and specialist media.
Golf travel company, Golfbreaks.com, has appointed Yellow Jersey PR to provide media relations and communications support for the launch of its second mini-bond.
Yellow Jersey director Charles Goodwin and consultant Adam Wurf have been working with the company on the bond launch.
London Transport Museum Retail has selected instinct pr to handle the PR for some of its new Christmas product ranges and the launch of its revamped e-commerce website.
instinct pr will manage London Transport Museum’s day-to-day retail PR through targeted media relations, seasonal press events, influencer engagement and in-store appointments.
Cartoon Network has brought in Tin Man to handle the launch of the new series of its animated children’s series, Ben 10.
Following a competitive pitch, Tin Man was briefed to create a PR moment for media that would drive brand awareness among children, aged six to 12, and their parents.
Rocket Software has appointed Fourth Day PR as its UK PR agency, following a competitive review.
Fourth Day, led by director Xanthe Vaughan Williams (pictured), will focus on raising Rocket Software’s UK profile as experts in infrastructure solutions among senior IT executives and business leaders.