The 25-minute show was conceived, recorded and produced in-house. It looks to pick up where BBC Radio 4’s long running What the Papers Say left off, with a roundtable discussion of the stories influencing the global news agenda.
Joined by a guest commentator each week, media insight specialists from across the agency will discuss the week’s headlines, how different media cover news narratives, identifying the implications for brands and organisations.
Scot Devine, director of brand innovation at Eulogy said: “We’ve combined Eulogy’s heritage of media intelligence with our passion for the new. With the rise of fake news, hacks, leaks and confusing global events like Brexit, we pick the stories that matter, explain their significance and advise business leaders on what they mean for communications challenges.”