Grayling Birmingham appoints associate director

Grayling has appointed Lee Southen as associate director in its Birmingham office.

Southen will oversee the office’s business development strategy while also providing client direction for a number of accounts, including InMoment and Women in Rail.

He joins after spending 10 years at Staffordshire agency 8848, where he oversaw accounts such as Persimmon Homes, Goodyear Dunlop and Autoglym.

Southen said: “Grayling has an unrivalled reputation for delivering integrated communications on behalf of some of biggest brands in business. I’m looking forward to bringing a fresh and creative approach to aid the existing, highly experienced PR team here in Birmingham.”

Hayley Longdin, head of Grayling Birmingham, added: “Lee’s appointment adds strength to our growing and very talented team and is exactly the kind of forward-thinking individual needed to support our ever-evolving offering.

“His wealth of experience across both agency and client-side environments will continue to position Grayling as a leading agency within the Midlands.”