TechFinancials, an AIM-listed software provider to binary options brokers, has hired Yellow Jersey as its retained financial and corporate PR.
The company has brought in Yellow Jersey as it looks to increase its presence in the Asia Pacific region following the announcement of a joint venture with the owners of Hong Kong-based Optionfortune, a binary options trader.
Yellow Jersey director Felicity Winkles will run the account alongside senior consultant Alistair de Kare-Silver.
Yellow Jersey MD, Dominic Barretto, said: “We are delighted to have been appointed by TechFinancials. It is an exciting company operating in a sector with genuine growth potential and we look forward to communicating the Company’s investment strengths to the investor community.”
In January Yellow Jersey won a retained brief for population data analytics firm Trendit.