Foco wins PR and digital brief for fintech start-up Bean
Comms consultancy Foco has been appointed to handle public relations for Bean, a fintech start-up that helps consumer manage their finances and cancel unnecessary subscriptions.
Foco, which launched in August, has been briefed to help the company become a household name by raising awareness across traditional and digital media.
“The simple fact is Bean’s platform could help thousands – maybe millions – of people save significant sums by managing their payments better,” said Michael Taggart, co-founder of Foco. “Anyone can use this technology, but it’s particularly useful to vulnerable people who struggle to manage their outgoings. We’re eager to help Bean succeed.”
Peter Myatt, co-founder of Bean, added: “Foco might be a new consultancy but Michael and his colleagues have years of experience in consumer-facing financial technology services.
“I’ve known the team for a long time and their expertise in communications matches our vision to make managing your personal finances as easy as ordering an Uber.”
- Pictured: Michael Taggart