W wins six-figure brief to promote Ryvita
Ryvita has handed W a six-figure PR, digital and influencer engagement brief, as the British crispbread brand looks to engage with a “new generation” of consumers. W, which [...]
Behind the Headlines with W’s Adam Leigh
Adam Leigh, former deputy editor of The Independent and now strategy director at W, on the most efficient way to get up to speed on the latest news stories, cutting his teeth [...]
W sails PG tips’ Monkey down the River Thames
W is behind today’s latest Thames-related PR stunt, which has seen a six-metre statue – made from artificial leaves – of PG tips’ Monkey mascot sailing down the [...]
Joe Barnes joins W as head of digital
W has enhanced its digital division with the appointment of Deep Focus London’s Joe Barnes as head of digital. Barnes will work alongside W’s senior leadership team, which [...]
Web-building platform Weebly hands UK brief to W
Weebly, a Silicon Valley-based web-building platform forecast to hit a $1bn valuation in 2016, has appointed W as its UK comms agency, as it looks to enhance its presence in [...]
Belstaff hands global brief to W
British luxury lifestyle brand Belstaff has hired W as its retained global social media agency. W has been appointed to deliver content and engagement for Belstaff, with a [...]
The Gorkana Weekly Industry News Brief: 27 February to 4 March 2016
Missed out on this week’s PR News? Get your handy round-up of the essential highlights of PR and media stories, features and events content over the last seven days on [...]
Lidl names W as its UK PR agency
Lidl, Britain’s fastest-growing supermarket*, has appointed W as its UK PR agency ahead of a major expansion programme. W, which won the account following a competitive pitch [...]
The Gorkana Weekly Industry News Brief: 13 February to 19 February 2016
Pitch Wins Visitor attraction The View from The Shard has appointed Diffusion as its retained PR agency, following a competitive pitch. Alliance Trust PLC, one of the largest [...]
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